How You Want to Be Perceived as an Artist
Not much too long ago, artists didn’t have to fret about matters like their brand names. But in an progressively aggressive marketplace, and the noisy on the web area, we will do greater when we know the place we fit.
A manufacturer is not a brand.
Let’s be apparent. A model is not a logo. A brand is only the visible expression of a manufacturer.
Branding specialist Re Perez claims, “A model is a desired notion.”
Your artwork is made in the studio. Your manufacturer is designed in the mind. Not your mind, but in the minds of others. Your model exists in the minds of viewers, customers, collectors, and gallerists.
Earlier mentioned all, recognizing your manufacturer (how you want to be perceived in the eyes of many others), helps you make conclusions. If prospects are not aligned with your brand name, you say No.
Branding will make you memorable,